Shopping sites like EBay and Yahoo minimize sellers’ opportunities to boost sales. Competitions are increasing every time. As shown, most products are just the same, so it is best to compete on your pricing, product description, and of course your product presentation.

Pricing. Pricing is relative and this is applicable to those who are new and unfamiliar to online shoppers. To compete, it will not hurt much if you lower prices from the original. As they say, pricing to promote can do no harm at all. Why don’t you try the proven approved buy one get one free?

Product Description. This aspect of your online business is also powerful but of course, it is never enough no matter how perfect the words used are. Product description should not be text heavy because the likeliness of that, customers won’t read it anyway. However, you can improve on your product presentation.

Product Presentation. As the song goes, a picture can paint a thousand words. How much more for those pictures in motion? Take the competitive advantage of pushing your presentation upwards. Your competitors are using 360 product animations for their websites and you should too, as soon as possible. Your products are photographed at different angles then stitched together in a flash format. This technology gives you different options as to whether you provide controllers to go left, right, turn, zoom in or out, or you can just automatically have them mouse over products to rotate products. Other options include multimedia functions compatible for embedded videos from sites like YouTube. You can display videos of your business’s testimonials and feedbacks from customers. Chat or comment boxes are another way too to achieve communication and interaction. Lastly, this application may require JAVA plug-ins or flash players on your customers’ PCs.